Booking (BKNG) Analyst & Key Data

Analyst Consensus

Buy69 analysts

Buy

Updated Sep 12, 2026

Total Analysts69

Strong Buy

1

Buy

45

Hold

25

Ratings

Updated Sep 12, 2026

Overall Rating

B-

DCF Score4.0 / 5

Debt / Equity Score1.0 / 5

Price / Book Score1.0 / 5

Price / Earnings Score2.0 / 5

ROA Score5.0 / 5

ROE Score1.0 / 5

Valuation

Current Stock Price

$173.92

Median Target+33.82%

$232.74

Potential upside vs current price

DCF Value+40.10%

$243.66

Potential upside vs current price

Current Stock Price

$173.92

Median Target+33.82%

$232.74

Potential upside vs current price

DCF Value+40.10%

$243.66

Potential upside vs current price

Analyst Consensus

Buy69 analysts

Buy

Updated Sep 12, 2026

Total Analysts69

Strong Buy

1

Buy

45

Hold

25

Ratings

Updated Sep 12, 2026

Overall Rating

B-

DCF Score4.0 / 5

Debt / Equity Score1.0 / 5

Price / Book Score1.0 / 5

Price / Earnings Score2.0 / 5

ROA Score5.0 / 5

ROE Score1.0 / 5

Valuation

Current Stock Price

$173.92

Median Target+33.82%

$232.74

Potential upside vs current price

DCF Value+40.10%

$243.66

Potential upside vs current price

Current Stock Price

$173.92

Median Target+33.82%

$232.74

Potential upside vs current price

DCF Value+40.10%

$243.66

Potential upside vs current price

Booking Holdings Inc.