Thryv Holdings Partners with 1-800Accountant to Enhance Small Business Financial Support

Thryv Holdings Partners with 1-800Accountant to Boost Small Business Growth

Thryv Holdings, a leading all-in-one software platform for small businesses, announces a strategic partnership with 1-800Accountant, America’s largest virtual accounting firm. This collaboration aims to provide crucial support for small business owners, focusing on tax preparation and financial savings. As part of this initiative, Thryv clients will receive a complimentary Tax Savings Consultation valued at $199, which includes a comprehensive business needs analysis by seasoned tax experts. This session identifies potential tax savings, with 1-800Accountant reporting an average identification of over $12,000 in annual savings for small business clients.

The partnership comes at a critical time, as many small businesses express optimism about their financial outlook for 2025. According to Thryv’s recent Small Business Index, half of the surveyed owners anticipate revenue growth in the first quarter of the upcoming year. Tami Cannizzaro, Chief Marketing Officer at Thryv, underscores the importance of accounting guidance in navigating tax obligations, particularly in a rapidly evolving economic environment. By offering access to expert financial consultations, Thryv reinforces its commitment to empowering small businesses to thrive and make informed financial decisions.

Additionally, clients of 1-800Accountant will benefit from Thryv’s free online health assessment tool, designed to enhance their digital presence. Thryv’s software suite provides essential capabilities in marketing, communication, data reporting, and customer relationship management (CRM), helping small businesses streamline operations and engage effectively with their clientele. Joshua Popsie, Vice President of Marketing at 1-800Accountant, emphasizes that this partnership not only aims to improve online visibility for small businesses but also seeks to alleviate tax burdens, thereby fostering sustainable growth within the sector.

In a related development, Thryv announces the promotion of Cameron Lessard to Vice President of Corporate Development and Strategy. In his new role, Lessard will oversee mergers and acquisitions, treasury functions, and capital raising efforts. His previous experience and strategic insights have already played a pivotal role in Thryv’s transformation, including the successful acquisition of Infusion Software, Inc., which expanded Thryv’s client base and service offerings.

Thryv Holdings continues to strengthen its position in the small business software market, supporting over 100,000 users with its AI-supported marketing and business automation platform. With initiatives like the partnership with 1-800Accountant and leadership enhancements, Thryv reinforces its dedication to empowering entrepreneurs as they navigate the complexities of business growth and financial management.