Back/Ribbon Communications Appoints Steve McCaffery as EVP of Global Sales to Drive Growth
tech·September 17, 2025·rbbn

Ribbon Communications Appoints Steve McCaffery as EVP of Global Sales to Drive Growth

ED
Editorial
Cashu Finance·2 min read
TL;DR
  • Ribbon Communications appoints Steve McCaffery as EVP of Global Sales, effective October 2025, based in the UK.
  • McCaffery brings extensive industry experience from companies like Motorola and Google, aiming to enhance Ribbon's market presence.
  • His leadership will focus on fostering relationships and meeting evolving customer demands in the telecommunications landscape.

Ribbon Communications Appoints Steve McCaffery as New EVP of Global Sales

Ribbon Communications Inc. strengthens its leadership team with the appointment of Steve McCaffery as Executive Vice President of Global Sales, effective at the end of October 2025. McCaffery, who will operate from the UK and report directly to CEO Bruce McClelland, brings a wealth of experience in the telecommunications field. His extensive background includes senior roles at notable companies such as Halo Technology, Motorola, Google, and ARRIS. This strategic hire comes at a critical time as Ribbon navigates evolving customer demands and the rapid advancements in the data center space driven by artificial intelligence investments.

In his new role, McCaffery is expected to utilize his established relationships within the industry to propel Ribbon’s growth and enhance its market presence. CEO Bruce McClelland emphasizes that McCaffery’s experience leading sales divisions in the Asia-Pacific and EMEA regions will be vital in helping clients adapt to the fast-paced technological shifts. As the telecommunications landscape continues to evolve, McCaffery aims to work closely with Ribbon's sales organization to deliver exceptional value and capitalize on global growth opportunities. He succeeds Dan Redington, who is departing the company to pursue other ventures.

Ribbon Communications remains dedicated to providing secure cloud communications and IP optical networking solutions while prioritizing Environmental, Social, and Governance (ESG) initiatives. The company’s recent annual Sustainability Report underscores its commitment to helping customers modernize their networks, thereby enhancing competitive positioning and achieving superior business outcomes in today's data-driven environment. With McCaffery at the helm of global sales, Ribbon is poised to further its mission of delivering innovative solutions that meet the demands of a rapidly changing market.

Additionally, Ribbon highlights its strategic focus on fostering relationships within the telecommunications sector, which is essential for navigating the complexities of modern communication technologies. The company's commitment to sustainability and ESG principles also represents a significant aspect of its corporate ethos, reflecting the growing importance of responsible business practices in the tech industry.

As Ribbon Communications embarks on this new chapter with McCaffery, stakeholders can anticipate a strengthened approach to meeting customer needs and an enhanced ability to respond to emerging trends in the telecommunications arena.